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Growth Strategy Articles

Channel Operations | Indirect Sales Channels | PRM | Partner Portal

THROUGH CHANNEL MARKETING AUTOMATION BASICS

Manufacturers selling indirectly through a network of partners, such as distributors, dealers, and value-added resellers, lag behind companies who sel...

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Indirect Sales Channels

How Does A PRM Improve Business Performance?

Successful partnerships with other businesses to scale a revenue channel means managing an increasing number of complex moving parts, each with its ow...

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Indirect Sales Channels

6 Reasons Companies Should Invest in PRM

Staying competitive in today's tech-facilitated business environment requires the right technology for maximizing operational performance to increase ...

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Indirect Sales Channels

Why Do Indirect Sales Programs Lag When They Provide Value?

Indirect sales has consistently proven to be the highest-generating source of revenue for manufacturers. Yet despite the fact that increasing revenue ...

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Indirect Sales Channels

5 Benefits of Onboarding Your Indirect Sales Partners to New PRM Software

Indirect sales partners have the potential to significantly transform your business. However, for an organization to maximize its investment in this c...

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Indirect Sales Channels

Selling Through Indirect Sales Channels

Interested in a way to increase your revenue without having to rely solely on an in-house sales department? Salespeople are great, but they only have ...

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Indirect Sales Channels

How Manufacturing Companies Can Leverage Instagram

Instagram may be the hub of food photos and well-angled selfies, but did you know it also holds massive potential as a marketing tool for those in the...

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Indirect Sales Channels

Inbound Marketing Tips for Furniture Manufacturers

Furniture manufacturers, we know you work hard every day assembling unique pieces, cutting, edging, staining, sourcing supplies, collaborating with cl...

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Indirect Sales Channels

10 Stats that Prove Why Manufacturers Need Inbound Marketing

Not sure if inbound marketing is for you? Don't think your potential customers are online searching for you? Take a look below at some statistics that...

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