Digital for Building Materials

Process | For Sales Directors | For Marketing Directors

How to Sell Through Distributors

Selling through distributors can feel like a complex maze to navigate, but it doesn’t have to be. Using some key components you can make the most of t...

Read More
Process | For Channel Managers | For C-Level Executives

20+ Components of Successful Channel Management

To be successful at managing your channel distribution strategy requires intentional management by you, the manufacturer, and yields highest returns w...

Read More
Process | For Marketing Directors

3 Advanced Keyword Research Strategies for Building Product Companies

Effective content marketing and website traffic generation through SEO must be complimented with keyword research and a core understanding of your con...

Read More
Process | For Channel Managers | For Marketing Directors

Through Channel Marketing Automation Basics For Indirect Distribution

Manufacturers selling indirectly through a network of partners, such as distributors, dealers, contractors and value-added resellers, lag behind compa...

Read More
Process | For Sales Directors

How to Become a Lowe's, Home Depot, Menard's, and Amazon Supplier

Branching into big box retailers and marketplaces as a building materials manufacturer is a big step towards reaching more people at the contractor an...

Read More
Process | People | Technology | For C-Level Executives

Overcoming the Many Challenges of Channel Marketing

Channel Marketing: it’s a crazy and confusing world out there, isn’t it? Teams are frustrated because leads are shared among all partner sales teams, ...

Read More
Process | For Channel Managers | For Sales Directors

How to Sell Kitchen Cabinets

Marketingcabinets is a lot like marketing other products. It involves increasing your visibility online, spotlighting professional photographs that ge...

Read More
Process | For Sales Directors | For Marketing Directors

How to Sell LED Lighting [New and for Retrofitting]

LED lighting is an energy-efficient solution for anyone using artificial indoor or outdoor lighting. However, the benefits beyond energy-efficiency of...

Read More
Process | For Sales Directors | For Marketing Directors

How to Sell Luxury Plumbing Fixtures

Luxury plumbing fixtures have beauty and sophistication that can elevate the appearance of a kitchen or bathroom. They feature unique designs, unusual...

Read More