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Posts about Process (2)

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    Improving Interdepartmental Collaboration with ERP and CRM Tools

    Providing real-time information and automated processes for employees are some of the reasons why companies seek out the robust and versatile capabili...
    Process

    Six Ways Manufacturers Can Adopt Channel Marketing Strategies

    Channel marketing has long been a staple for sales for manufacturing companies. Even before our digital age, selling via partners and resellers was a ...
    Process

    What is Distribution Marketing?

    It took a little longer for B2B companies to shift towards the largely online marketing and purchasing platforms that B2C businesses were quicker to a...
    Process | For Marketing Directors

    8 Barriers to Cloud-Based ERP Systems and How to Address Them

    Enterprise resource planning (ERP) software is a powerful solution for businesses across industries. By connecting systems and departments with integr...
    Process

    Why ERP Implementations Fail

    ERP implementations can have a bad reputation. Surveys suggest that around half of all ERP implementations fail, costs are significantly exceeded, sch...
    Process | Technology

    6 Staggering Sales Enablement Stats

    I know what you might be thinking, you’re hearing a lot about this sales enablement thing, and your first thought is it's just "marketing fluff" that ...
    Process | For Sales Directors

    5 Steps for Launching Your First Channel Marketing Campaign

    As we’ve mentioned, marketing within a channel of Value Added Resellers (VARS) can pose some challenges because of the sheer dynamic of the multi-step...
    Process | For Marketing Directors

    5 Tips for Successful Co-Branding Within Your Channel Network

    One of the biggest challenges within many channel networks is ensuring the OEM (Original Equipment Manufacturer) is being adequately marketed through ...
    Process | People | For Marketing Directors

    How Manufacturers Can Get More Sales with a Channel Marketing Strategy

    As a manufacturer that sells exclusively or primarily through a channel network, it can often be challenging trying to drive new sales when you aren’t...
    Process | For Sales Directors

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