Edit

People

Subscribe To The Blog

When considering residential and commercial builders as the end user of a product, it is your role as a manufacturer to help them sell more buildings, sell more profitably, and reduce their business risk.

Chris Camfferman, Managing Director of Marketing at UFP Industries walks us through their successful implementation of the HubSpot CRM. Chris will speak about how UFP handled change management, what UFP was using before moving to the HubSpot CRM, and...

Carolina Albano, Vice President of StoCorp's Rainscreen Division shares her perspective on the role of job site visits in securing the sale and providing cross-departmental insights to improve your building products manufacturing operation as a whole...

A savvy building products manufacturer will have mastered channel-wide listening and cross-departmental collaboration. When you listen and respond accurately to the challenges facing every customer in your channel, your materials will be on track to ...

Channel Marketing: it’s a crazy and confusing world out there, isn’t it? Teams are frustrated because leads are shared among all partner sales teams, the prospects lists are managed and monitored in what seems like thousands of different CRM and PRM ...

If you’ve attended a trade show, either as an exhibitor or a regular attendee, you may have come back exhausted with a pile of business cards and wondering what the point really was. While trade shows can feel like a blur once you get back to your of...

Channel Growth Readiness Checklist and Self-Assessment Tool

Assess Your Channel

Does your current channel strategy align with what your customers expect from you?

Download Assessement