Here at ManoByte, we live and breath all things HubSpot. From the inbound marketing strategies we provide to our customers, to our relentless dedication to ongoing learning, and our presence at the yearly INBOUND conference, we are ALL ABOUT HubSpot.
If you’ve ever talked with anyone who works in web design, you know crafting a website is laborious work. And that doesn’t stop with the design - you also have to make sure the buttons click to the right links, it looks pretty, as well as making sure it works flawlessly from your desktop, Apple or PC, Android, and even your 8-year-old cousin’s iPod touch. This flexibility across all devices is where the term, 'mobile optimization' comes into play.
All good things must come to an end, right? This week we are "back at it" after wrapping up our first ManoByte Shark Week of 2017. And if you don't know what ManoByte Shark Week is, it's when our entire team takes some extra time together to learn, connect, and get geared up for another great year ahead. To put it mildly, it's a crazy fun and educational week filled with some super yummy eats.
I don't know about you, but this week has FLOWN by for us! As you may have read here on the blog, this week is ManoByte Shark Week, so our days have been jam-packed with events and yummy treats for our team. After so much excitement, we are ready for some R&R over the weekend, but maybe some of us will venture out to one of the great activities happening around town. (After a good nap, that is!)
Having a dedicated marketing team to devise, plan, and execute strategic inbound marketing plans can work wonders for companies of all sizes - including manufacturers. But, how many manufacturing businesses do you know have the budget to have a fully-staffed in-house marketing team? Unfortunately, not all that many.
I already know what you might be thinking: “What are you talking about? Shark Week happens in June, not this cold week in the middle of January!” And you would be right in saying that the popular Shark Week on the Discovery Channel does happen in June, but here at ManoByte, we celebrate our own little Shark Week in January, too. (For those of you who don’t know, we call ourselves “ManoByte Sharks” because “Mano” is the Hawaiian word for “Shark”)
The weekend never stops being a welcomed gift, and in West Michigan, there is always plenty to keep you busy. If you've been working all week, stressing over reports and year-end reviews, it's finally the time to unwind. Let's get to the good stuff for this weekend and learn about an exciting event next week, January 10th.
Furniture manufacturers work with a diverse customer base from distributors and dealers, to designers and architects, to business owners and end users of their products. Communicating with this vast network of contacts can be a daunting task, let alone marketing to them. How does a manufacturer connect with all these groups, solve their challenges, and ultimately form an ongoing business relationship? Enter, inbound marketing. Read on for practical ways inbound marketing works for this industry.