Building Materials Digital Transformation

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Various challenges along with the current labor shortage are causing significant strain on a myriad of industries and most certainly in the building products industry.

In this episode, Susan Milne, founder and CEO of Epiphany Studios, shares her advice for creating an authentic, consistent, and transparent building products brand.

Lead management is an important part of any business, but it's especially critical for manufacturers who sell products through a vast network of not only distributors and retailers, but also dealers, architects, builders, contractors, and more.

There are twelve primary challenges facing most architects in 2022. We can categorize each as either Pragmatic Challenges and Idealistic Challenges.

Regardless of the issues your company faces, you can be successful and become customers' preferred brand by focusing on three main points: Look Outside Yourself Remove Friction Improve Salespeople’s Business Acumen

Contributed by Brian Beck of Enceiba It should be no secret to anyone that B2B buyer behaviors have dramatically changed, particularly in the wake of the Covid-19 pandemic. Consider, for example, that more than 75 percent of both buyers and sellers n...

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