Gillian Singletary

Gillian Singletary

Posts by Gillian Singletary

Inbound Marketing

5 Ways B2B Inbound Marketing Works for Tech Companies

Both startups and established technology companies face challenges when it comes to marketing. There's no silver bullet that can solve the diverse iss...

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People | For Marketing Directors

How Marketers Can Talk to CIOs

When was the last time you changed your entire office to a new software system? Or took a meeting with a vendor for a piece of hardware that no one ha...

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Sales Enablement

How Great Web Design Can Lead to More Sales

When your company launched its first website, it was probably a very exciting day. People from all around the planet could now find you online, expand...

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Back to the Brand: Real Ads from Brands Featured in Back to the Future

While we all take a little extra time today to feel nostalgic about the fact that Marty McFly's future is today:

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Process | People | For C-Level Executives

4 Ways to Share Information Across Your Organization

This week is INBOUND 2015 and the ManoByte team is in Boston. Well, some of us are. While part of our team celebrates all things HubSpot in Boston, th...

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Process | For Marketing Directors

5 Email Workflows for Inbound Lead Generation & Nurturing

Email automation, in particular, HubSpot's email workflow feature, can be an amazingly effective inbound lead generation tool. But email workflows can...

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Indirect Sales Channels

Top 10 YouTube Marketing Channels for Manufacturers

YouTube has become an essential platform for digital marketing. The ability to create and upload video content makes it that much easier to reach and ...

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Technology

How Internet Marketing has Changed Customer Communication

At its core, inbound marketing is about communication. Your content, landing pages, and social media promotion work together to convey a specific mess...

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For Marketing Directors

Setting Inbound Marketing Objectives That Make Sense [TUTORIAL]

Setting goals is the first step in turning the invisible into the visible. -Tony Robbins To succeed at anything, we need to know where we are starting...

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