<img src="https://d5nxst8fruw4z.cloudfront.net/atrk.gif?account=2LgIl1aQibl0vg" style="display:none" height="1" width="1" alt="">

A Beginner's Guide to Inbound Content

Rewatch our Tech Tuesday Webinar, where we cover Inbound Content and CRM's role in aiding quality content. 

September 1, 2008 | 1 Min Read

16 Rules of Social Media Optimization

Posted By
Kevin Dean
Share
16 Rules of Social Media Optimization

 

Social Media Optimization (SMO) is a method of promoting you blog and increasing subscribers. It is similar to SEO (Search Engine Optimization) for blogs. The term was coined by Rohit Bhargava and he initially created 5 rules. Others have added rules and to date there are 16 rules in total.

Here are the 16 Rules:

  • Increase your linkability
  • Make tagging and bookmarking easy
  • Reward inbound links
  • Help your content travel
  • Encourage the mashups
  • Be a user resource
  • Reward helpful and valuable users
  • Participate
  • Know how to target your audience
  • Create content
  • Be real
  • Don'™t forget your roots, be humble
  • Don'™t be afraid to try new things, stay fresh
  • Develop a SMO strategy
  • Choose your SMO tactics wisely
  • Make SMO part of your process

Social Media Optimization

 



Topics: Inbound Marketing

Related Posts

Inbound Marketing

4 Top Tips for Writing Long-Form Content

While it's absolutely fair to say that many content marketing professionals understand the importance of actual, high quality content in their overall...

Read More
Inbound Marketing

5 Highly Effective Inbound Marketing Strategies for Healthcare Providers

Did you know that according to new studies, more and more people are searching online for health information, but frequently can't find what they're l...

Read More
Inbound Marketing

How Does Inbound Marketing Actually Work?

Inbound marketing is a methodology that has been around since the early 2000s. Despite its identity as a common practice, it is still a mystery to man...

Read More
Inbound Marketing

Improve Your Indirect Sales By Recruiting Qualified Reps

Manufacturers have long known that an indirect sales channel can become a direct route to growth. Channel partners grant easier access to the fast-gro...

Read More
Inbound Marketing

The Switch from "About Us" to "About You"

Developing a clearly defined marketing message is more important than many marketers grasp. There are many ways to reach your end consumer, but very f...

Read More
Inbound Marketing

The Complete Guide to Building an SEO Strategy for Your Business

Developing a highly-effective SEO strategy is what defines whether your digital marketing efforts will be a success or failure. An SEO strategy is lik...

Read More
Inbound Marketing

Understanding PRM Software

If your business depends on value-added resellers (VARs), technology integrators, or other indirect sales or channel partners, a cloud-based Partner R...

Read More
Inbound Marketing

Tips for Marketing SaaS

Marketing SaaS products can pose a challenge, especially because they have no physical presence. However, there are still many ways to attract your ta...

Read More
Inbound Marketing

Customer Portals: Build Trust and Communicate with Your Consumer Base

As more and more businesses continue to try to find new ways to connect with their customers and provide as much long-term value as possible, one stra...

Read More
Inbound Marketing

What KPIs Are Most Impactful for Your Business?

Every business needs to set clear business objectives and determine the best way to track progress toward achieving them. Looking at metrics like reve...

Read More