When you think about the last big purchase you made, do you remember how you chose what to buy? If you're anything like the majority of consumers, you went to Google at least once. What 25-years-ago would have been complete gibberish is now an integral part of nearly every purchasing decision for the average consumer.
As a marketer, how do you deal with that kind of shift? In this eBook, you'll not only learn about the habits of today's consumer, but also how you can adjust your marketing strategy so that it aligns with those habits.