Growing up, most people probably heard they should always put their best foot forward. Your parents wanted you to dress appropriately, be polite, intelligent, and be modest. A style guide is your company’s way of putting its best foot forward to you clients, customers, and partners.
One of our busiest times of the year here at ManoByte, from a sales perspective, hits around November or December each year. Why? Because we hear a lot of the same statements around that time that are similar to this: “We need a new website for 2019.” And while we aren’t complaining about the year end ramp-up we get for our business, we do want to encourage those with this line of thinking to not wait until November or December to begin this project. While better-late-than-never is true in this case, it's so much easier to get started now. Here’s why:
There's a silent but deadly plague affecting many of today's B2B businesses. It creeps its way into the minds of potential leads striking doubt, uncertainty, and a general feeling of uneasiness about you and your company.
It’s time to face the facts: Nothing about affiliate marketing is meant to be easy. At one point, you may have thought that building a website, creating content, and peppering it with affiliate links is all it takes. In fact, you probably went on ahead and planned how you’re going to spend your earnings once you have a couple of affiliate sites generating passive income.
Many obstacles in life exist solely to infuriate humankind; picture tangled Christmas lights, traffic jams, and especially slow loading websites. Did you know, slow loading sites cost retailers $2.6 billion in lost sales each year? No wonder CEO's and marketers are focused on providing a positive user experience for people on their websites, and you should be too -- if increasing site traffic is anywhere on your to-do list. Continue reading for the common ways bad user experience is costing your business money.
Do you know your website stinks but aren’t sure what to do to improve it? There are a few important things you need to know for you to able to achieve your business goals with a beautiful and strategically-designed new website. Taking note of the following items will help relieve unneeded stress during the redesign process.
At the end of 2016, the crew here at ManoByte sat down and chatted about some of the things we really would like to do throughout 2017. It was a vibrant discussion with lots of thoughts and opinions, but one of the ideas that we really wanted to make a reality includes hosting regular Lunch & Learn events where other business professionals can come, learn, and receive a free education on a variety of marketing-related topics.
For a manufacturing company or value added reseller, the overall eCommerce performance of your business website is critical. However, keep in mind that to further enable your sales teams, a site that's designed with inbound fundamentals in mind can do much more than just sell. Before you make a significant investment developing a new website, make sure you know everything it should be able to do for your business besides eCommerce.