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Inbound Marketing

Why Inbound Marketing Works for Solar Energy Providers

By Megan Prangley | June 23, 2017
Kermit the Frog knows it isn't always easy being green, but thanks to local solar providers popping up all over the country, tax incentives, and countless benefits, solar energy is becoming more affordable than ever. Many solar providers have been asking ManoByte, "How does inbound marketing work in my industry?" Ask, and you shall receive! Here are a few ways the inbound methodology will help you spread the solar love, getting more people to "go green."

Inbound Marketing for Technology

Cut the Crap: Marketing to the Tech Savvy Consumer

By Gillian | October 30, 2014
If you want to be successful in any type of marketing, knowing your target market is essential. And while inbound marketing can be effective for many different demographics, perhaps none is so elusive as the tech-savvy customer, particularly when you're marketing a technology product. For these plugged in customer, traditional marketing tactics aren't going to be as effective as they once were.

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