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In this episode, Susan Milne, founder and CEO of Epiphany Studios, shares her advice for creating an authentic, consistent, and transparent building products brand.

Regardless of the issues your company faces, you can be successful and become customers' preferred brand by focusing on three main points: Look Outside Yourself Remove Friction Improve Salespeople’s Business Acumen

Our very own Kevin Dean joined Tatsuya Nakagawa, host of the Specified Growth Podcast to address the kinds of buyer's journey automations that can be implemented by any sized building products manufacturer to improve sales through their distribution ...

In this episode, Brian Beck, Managing Partner at Enceiba and author of "Billion Dollar B2B Ecommerce" digs into the 5 Mistakes to Avoid When Launching eCommerce for Building Products and shares the 6 Most Impactful Features Customers Want. Let's dive...

Chris Camfferman, Managing Director of Marketing at UFP Industries walks us through their successful implementation of the HubSpot CRM. Chris will speak about how UFP handled change management, what UFP was using before moving to the HubSpot CRM, and...

Following in step with the progression of other industries that leverage distribution partners to go-to-market, the building materials industry is facing the new task of re-tooling existing indirect distribution models and partner programs to form ec...

Channel Growth Readiness Checklist and Self-Assessment Tool

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Does your current channel strategy align with what your customers expect from you?

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