The 2016 INBOUND conference has been beyond exciting and I can't believe it's already Thursday! After an inspiring keynote from Brian and Dharmesh yesterday, the ManoByte team got the chance to spend the evening with hundreds of other HubSpot partners from across the globe. The HubSpot Partner Launch was full of tasty goodies that are upcoming from the HubSpot platform (we can't tell you what they are just yet, but the room was pretty excited). And after that, the Partner Party at the Boston Children's museum gave us a chance to really mingle and learn the latest from our fellow Platinum partner agencies. (There may have been a little bit of wine there, too).
Today, we soldier onward, back to the Boston Convention Center, for another round of inspiration and education. Some of the sessions our team will be taking in today include:
How to Convince Anyone of Anything (Almost) Every Time:
What is a powerful story, an impactful message? What is this irresistible Yes-trigger? Is it to present masterfully? Or is it your message that makes all the difference? How do you convince anyone to give you anything?
5 Things You Can Do Tomorrow to Make your Website Convert More:
Cool logo? Check. Traffic? Check. Contact Us Page? Yep. Conversions? Not so much. To succeed, your site has to be as effective as possible at converting visitors into leads or customers. The problem is that it’s difficult to do this if you don’t truly understand your visitors. In this session, Hotjar CEO & Founder David Darmanin show you how to find out how a site is really being used – and identify the biggest opportunities for improvement.
The Trick To Improving Content ROI: Make Your Content 3-D
Even the best content needs a paid lift to catch readers & increase view frequency to improve engagement & conversion. The good news: there's a proven method. A 3-D mix of organic curation, creative production and promoted connections. Mix all three properly & get the ROI you demand from your content marketing investment
And the afternoon will feature a keynote from Ms. Cups herself, Anna Kendrick.
Can't wait to head out & get the day started!