March 12, 2021 | 4 Min Read

How Custom Home Builders Are Searching for New Construction Materials Suppliers in 2021

Posted By
Will Smith
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Drew Ondrey, Partner of Southern Green Builders, Shares His Thoughts on What Manufacturers Should Be Doing to Get (and Keep) His Attention for Using Their Products.

 

Timestamps:

  • 6:24 - Meet Drew Ondrey
  • 11:04 - Drew's outlook on the "status quo" on construction
  • 13:40 - How Drew performs research for new products to use in custom home build projects
  • 15:55 - What product information Drew looks for on Building Materials Manufacturer websites
  • 19:40 - How Drew perceives a manufacturer's website performance is correlated to their quality of customer service outside of the website.
  • 21:05 -  How Drew and his team "dates" a manufacturer when switching products and construction systems (and how manufacturer's can make a good first impression)
  • 30:19 - Drew perspective on what everyone in the construction space should start doing (specifically, eliminating waste)
  • 33:09 - Drew share surprising results of team's change to their physical project management board and what their team is proud of
  • 36:12 - How Southern Green Builders, even as a custom home builder, is able to achieve a consistent final build each time
  • 37:24 - The best advise that Drew has ever received and his final thoughts

 


Takeaways:

  • Manufacturers know what the product is designed to do, local distributors often don't. Custom home builders look to the manufacturers to provide this information on their websites
  • When looking for new products, if builders cannot quickly find information about product specifications, use cases, and install guides on a manufacturer's website, that product will usually go to the bottom of the list
  • For Drew and his team, a product hits the top of their list when the manufacturer is continually:
    • Making it easier for his teams
    • Maintaining a quality product
    • Streamlining procurement
    • Enabling supportive post-sale interactions
    • Offering effective pricing
  • They key to a successful final build comes down to the accuracy of a manufacturer's specification information

Join host Will Smith live as he brings in a guest and speaks with them about their experiences, expertise, and advice around Building Materials Marketing.

Tune in live every 2nd and 4th Tuesday at 2:00 pm EST via ManoByte's Facebook, LinkedIn, or YouTube page!

 

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Here's a marketing budget we'd recommend.

Topics: Podcast, People, For Marketing Directors

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